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Up to 90% of liquidity events fail. Of the ”successful” liquidity events, business owners leave 50% to over 100% of the deal value in the buyer’s pocket. I said ”no” to a 7-figure offer and ”yes” to mastering the art and science of a liquidity event. I said ”yes” to a 9-figure offer from a different buyer two years later. Let The Sell My Business Podcast be your North Star for your liquidity event. Learn little-known strategies that help increase deal certainty and enterprise value. Here’s to you and your success!