Dan Balcauski
Founder and Chief Pricing Officer
What if the secret to scaling a business isn’t about working harder — but pricing smarter?
Dan Balcauski has quietly become the behind-the-scenes strategist for some of the fastest-scaling SaaS companies in the world. As the founder of Product Tranquility, Dan helps high-growth B2B SaaS leaders escape the pricing quicksand that traps so many promising ventures. With a rare blend of engineering precision and business intuition, he transforms pricing from a guesswork gamble into a growth engine.
But Dan’s story isn’t just about spreadsheets and pricing models. It’s about wrestling with imposter syndrome, walking away from the safe path in search of meaningful impact, and discovering that the way we price our products mirrors how we value ourselves. He’s taught at Kellogg, mentored startups at accelerators, and hosts the SaaS Scaling Secrets podcast, where he dives deep into the art and science of sustainable growth.
If you’ve ever questioned what you’re really worth — or felt like your business is leaving money on the table — Dan’s insights could be the missing piece. This conversation goes far beyond pricing. It’s about clarity, courage, and building a business that thrives on both.