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Ursula Mentjes

Ursula Mentjes Profile Photo

Bestselling Author, CEO, Business Strategist, Coach and Mom

What if doubling or tripling your sales didn’t mean working harder—but unlearning what’s holding you back?

Ursula Mentjes began in her family’s Minnesota farmland, dreaming of law school while hustling retail shifts. Fate landed her in sales and within one year, she was growing a branch from $0 to $1 million in revenue. By age 27 she was President of the entire company—having grown revenue 90% to a $20M annual run rate.

Ursula founded Ursula, Inc. (formerly Sales Coach Now) in 2004 and is now a five‑time USAToday best‑selling author. Books like Selling with Intention, One Great Goal, and The Belief Zone have helped entrepreneurs shift from overwhelm to alignment—often doubling revenue in just 30 days, using mindset tools rooted in Neuro‑Linguistic Programming (NLP)

She’s shared the stage with Les Brown, Lisa Nichols, Brian Tracy endorsed her work, and she’s been honored with awards—from the SBA Women in Business Champion to Lifetime Achievement recognitions from two U.S. Presidents.

This is more than business coaching. It’s about dissolving limiting beliefs, creating quantum revenue, and reclaiming time—without burnout. Ursula’s story is not about scaling—it’s about evolving through strategy, story, and soul.