Thinking about a liquidity event?Click here to book your FREE strategy call.

April 10, 2023

Odille Remmert Reveals Powerful Techniques To Unleash Success (#219)

Odille Remmert Reveals Powerful Techniques To Unleash Success (#219)
Apple Podcasts podcast player badge
Spotify podcast player badge
Google Podcasts podcast player badge
RSS Feed podcast player badge
Amazon Music podcast player badge
Podcast Addict podcast player badge
iHeartRadio podcast player badge
Castro podcast player badge
PlayerFM podcast player badge
Podchaser podcast player badge
Stitcher podcast player badge
Overcast podcast player badge
RadioPublic podcast player badge
PocketCasts podcast player badge

“Keep that prefrontal cortex online.” - Odille Remmert

Toward the end of 2015, Odille Remmert was divorced, depressed, renting a room in a shared house in England, cleaning other people's houses, and unable to pay her bills.

Using the techniques and tools in the new book she co-authored with her husband: "Change What Happened to You: How to Use Neuroscience to Get the Life You Want by Changing Your Negative Childhood Memories" - Odille turned her life around completely. Now living in the USA, married to the love of her life, running a business she loves, Odille also ended up owning three of the rental properties she used to clean back in 2015.

Click here to subscribe to The Sell My Business Podcast to save time and effort.


The Remmert Method

Odille Remmert: Everyone deserves Empowerment (@RemmertMethod) / Twitter

Odille Remmert Mindset Hacks 🧠 (@odilleremmert) • Instagram photos and videos

Odille Remmert | Facebook

The Remmert Method - YouTube

Odille Remmert - Co-Founder - The Remmert Method | LinkedIn

Special Podcast Gift - The Remmert Method

Book: Change What Happened to You: How to Use Neuroscience to Get the Life You Want by Changing Your Negative Childhood Memories

Cockroach Startups: What You Need To Know To Succeed And Prosper

FREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)

Book Your FREE Deep Wealth Strategy Call

Resources To Have You Thrive And Prosper
The Deep Wealth Podcast brings you a wealth of world-class thought leaders who share invaluable resources and insights. Click the link below to access the resources, gear, and books that either our guests or the Deep Wealth team leverage to increase success:

Contact Deep Wealth:

Help us pay it forward by leaving a review.

Here's to you and your success!

As always, please stay healthy and safe.


The Deep Wealth Experience

FREE Deep Wealth eBook on Why You Suck At Selling Your Business And What You Can Do About It (Today)

Book Your FREE Deep Wealth Strategy Call


Did you enjoy this episode of The Sell My Business Podcast? 

Please leave a review. Reviews help me reach new listeners, grow the show, and continue to create content that you'll enjoy.

Please click here to leave a review on The Sell My Business Podcast.


This podcast is brought to you by Deep Wealth. 

Your liquidity event is the most important financial transaction of your life. You have one chance to get it right, and you better make it count. 

But unfortunately, up to 90% of liquidity events fail. Think about all that time, money and effort wasted. Of the "successful" liquidity events, most business owners leave 50% to over 100% of their deal value in the buyer's pocket and don't even know it.

Our founders said "no" to a 7-figure offer and "yes" to a 9-figure offer less than two years later. 

Don't become a statistic and make the fatal mistake of believing that the skills that built your business are the same ones for your liquidity event. 

After all, how can you master something you've never done before? 

Are you leaving millions on the table? 

Learn how the 90-day Deep Wealth Experience and our 9-step roadmap helps you capture the maximum value for your liquidity event.  

Click here to book your free exploratory strategy session.

Enjoy the interview!


[00:00:00] Jeffrey Feldberg: Welcome to the Deep Wealth Podcast where you learn how to extract your business and personal Deep Wealth.

I'm your host Jeffrey Feldberg.

This podcast is brought to you by Deep Wealth and the 90-day Deep Wealth Experience.

When it comes to your business deep wealth, your exit or liquidity event is the most important financial decision of your life.

But unfortunately, up to 90% of liquidity events fail. Think about all that time and your hard earned money wasted.

Of the quote unquote "successful" liquidity events, most business owners leave 50% to over 100% of the deal value in the buyer's pocket and don't even know it.

I should know. I said "no" to a seven-figure offer. And "yes" to mastering the art and the science of a liquidity event. Two years later, I said "yes" to a different buyer with a nine figure deal.

Are you thinking about an exit or liquidity event?

Don't become a statistic and make the fatal mistake of believing the skills that built your business are the same ones to sell it.

After all, how can you master something you've never done before?

Let the 90-day Deep Wealth Experience and the 9-step roadmap of preparation help you capture the best deal instead of any deal.

At the end of this episode, take a moment and hear from business owners like you, who went through the Deep Wealth Experience.

Toward the end of 2015, Odille Remmert was divorced, depressed renting a room in a shared house in England, cleaning other people's houses, and unable to pay her bills. Using the techniques and tools in the new book, she coauthored with her husband Change What Happened to You: How to Use Neuroscience to Get the Life You Want by Changing Your Negative Childhood Memories. Odille turned her life around completely now living in the US married to the love of her life running a business she loves. Odille also ended up owning three of the rental properties she used to clean back in 2015.

 Welcome to the Deep Wealth Podcast, and you heard it in the intro. We have a very special guest with us today. And you know what? It takes courage to be vulnerable and open and transparent, and it takes really, Some people think that vulnerability is weak.

It's actually the opposite. It takes a very strong person to be vulnerable, and that's exactly what's gonna be going on today. I'm gonna stop it right there because we have a thought leader, an author, someone who has a Ph.D. plus from the school of Hard Knocks, a very prestigious school. Odille, welcome to the Deep Wealth Podcast.

It's such a pleasure to have you with us, and there's always a story behind the story. Odille, what's your story? What got you to where you are today?

[00:02:56] Odille Remmert: Thank you Jeffrey for that fabulous intro and it's such a pleasure to be here. So, first of all, thank you so much for this opportunity. So, toward the end of 2015. I was 51 years old, divorced, renting a room in a shared house in England, cleaning other people's houses, and unable to pay my bills. I'd been suffering from fibromyalgia, IBS, and I'd been suicidal as well. So, there was a lot going on and I'd spent my whole life looking for answers, trying every modality I came across within a few months. During 2016, not only was I healthier, happier, and able to pay my bills, I was also traveling internationally.

And even paying for my son and my sister to join me on one of my trips to Greece. In 2017, I met and married the love of my life.

[00:03:48] Jeffrey Feldberg: Oh my goodness. Wow. Talk about a whirlwind. Oh my goodness.

[00:03:51] Odille Remmert: And then in 2019 I ended up owning three of the rental properties I was cleaning in 2015.

[00:03:59] Jeffrey Feldberg: Oh, wow. Talk about a sweet irony. Wow.

[00:04:02] Odille Remmert: Now my passion is making sure that everybody, as many people as possible, know about the information, the neuroscientific information and techniques that helped me get from there to here that everyone has that opportunity.

[00:04:19] Jeffrey Feldberg: And for our listeners' Odille, I'm sure they're listening to this and saying, Wow, truth is stranger than fiction. I mean, talk about you're cleaning the places and then you actually own the places and so it really begs the question, and I know we're gonna get into this. Why don't we start there though?

Okay. What's the secret sauce? How did you go from really, I would say the lowest of lows? I mean, everything was working against you. A lot of people would've just thrown in the flag, and it would've been completely understandable. You didn't, And what was it that had you stay in the game long enough until you uncovered the neuroscience that we're gonna talk about before the neuroscience?

What's your DNA all about that you just hung in there where a lot of people would've said, Hey I'm outta here. Thank you. But no thank you.

[00:05:03] Odille Remmert: Jeffrey, I had many rock bottom moments. I was suicidal. I came very close to completely checking out. I had a kind of stubbornness I suppose, that I kept thinking there has to be a way and what I know about the brain now it makes perfect sense, but in the middle of those downs, when we're full of stress chemicals, it can feel like there's no hope and we can't see, we can't see around corners when those when that chemical balance shifts and we get past that point. We start to see things differently. And I just, I would get really rock bottom, want to give up. I would give up effectively you know, inside me. And then later on I would think, Okay, let me try this. Let me try something else.

And so I kept getting back, but that was part of the pattern.

Falling down, getting up, falling down, getting up and it was just it. I never stayed up until I made those changes.

[00:06:04] Jeffrey Feldberg: It sounds as though it was okay. You made one step forward, five steps back, two steps forward, and eight steps back.

[00:06:12] Odille Remmert: Exactly.

[00:06:13] Jeffrey Feldberg: So, you had the grit, you had the determination. You hung in there. You had really dark thoughts. Thank goodness you didn't succumb to those. And then maybe it's not the appropriate word, but it's almost like magic happened in your life.

With neuroscience. And we'll talk, you know about the book and we'll have the link where people can get the book and learn about this. And I know you have a special offering, which we'll say to the end for everyone. Keep a little bit of a suspense there. Talk to us about how did you find the neuroscience, the system behind this that really changed things around for you.

[00:06:45] Odille Remmert: It was in stages. So, I learned about brain chemistry first. The fact that we can change our own brain and body chemistry, which then results not only in changing how we feel but keeping our cognitive thinking online, which is important to, of course, everything. And so, there was that.

And then, It was towards the end of 2015, I found out I kept doing deep dives into how the brain works in particular the subconscious or the unconscious part of the brain and from different sources. And I found out about the role that implicit childhood memories play in the. In who we are, our self, image, and worldview, and the fact that those memories can be changed to support the results we want to achieve.

[00:07:32] Jeffrey Feldberg: And so, Odille before we get too far down the path with this, because some people may be saying, Okay, come on, childhood memories, that was eons ago. I probably don't even remember it. How possibly could a childhood memory from decades ago, depending on where someone is in his or her life, be affecting me today?

But obviously, there's more to it. What's going on there?

[00:07:53] Odille Remmert: That is such a great question, Jeffrey. So,. when you look outside and that it's raining, you notice it's raining. How do you know it's rain?

[00:08:01] Jeffrey Feldberg: Must be, you know, obviously our experience, we've experienced that. We've seen that and then we hear it, see it accuse in, okay, it's raining.

[00:08:09] Odille Remmert: That's it. So what to ask yourself is, how do I know it's rain? How do I know it's not dangerous? How do I know it's wet? How do I know if I walk out into it, I'll get wet? And you may also have an emotional reaction, some people will see that it's raining and think, Oh, I love the rain.

And they'll feel good. Other people may look out and see there's raining. Oh, it's gloomy when it's raining.

And what makes that difference is the implicit childhood memory so from birth. Our experiences are recorded by the unconscious part of the brain, but not as a camera record. They're interpreted to mean something about our who we are and how the world works, and they form the structure of our self-image and worldview then as adults, we're going about our lives, and in every moment the brain is registering data, and then referring to what's the closest we've got back here? What does this mean? And number one is it, and most importantly, is it dangerous? And then number two, how do I respond automatically to this thing,

That's how That's the connection there.

[00:09:10] Jeffrey Feldberg: And for our listeners out there right now, you're wondering maybe a little bit in the dark here. Okay. We have a magnificent individual here in this episode. Who is down and out? But come on, Jeffrey, what does this have to do with me, My business, my life? And if you haven't connected the dots yet, let's give you a hint with what we're about to dive into with Odille and the system and the neuroscience, if not a childhood memory.

I'm willing to bet that in your business as a business owner, you've had experiences, I'm making this Apple deal. Maybe someone was cold calling or prospecting and they just had a terrible experience. The person in the meeting or the other end of the phone just rejected them and now every time they pick up the phone to cold call or to get new business, they got the lump in the throat.

They get nervous, they get sweaty it's not just about the, on the personal side, it's how, whatever's happened in our life with what you're gonna share with us that we could rechange our programming if you will. Am I correct with that?

[00:10:10] Odille Remmert: Absolutely, and I'll tell you something else. That experience, for example, cold calling and experiencing that rejection, that experience is determined by your childhood. In other words, two people can make a call, make the cold call, same cold call and get the same rejection, but experience it completely differently.

 What makes that difference is each person's childhood that proof so great example for being in business for everyone who runs their own business and is in business in general, is feeling I'm not good enough, or not being able to ask you know, to charge what you are worth.

 Being afraid of cold calling. It's not, it's a very common thing. And all of that being proved in childhood as I think about picking up the phone to make a cold call, my brain is referring to what this means and it may be referring to the fact that I was bullied in school and so somebody's going to be angry with me, and it's not conscious.

What's happening is the brain's referring to whatever's there in childhood and then triggering stress chemicals to be pumped into the system as part of the fight-free slight state.

And then we feel the increase in heart rate, the sweaty palms, and we're thinking of the call we're about to make, and the conscious mind goes, Oh, it's because I'm afraid of making cold, or I don't wanna make this call.

[00:11:29] Jeffrey Feldberg: Got it. And Odille, in your book and for our listeners, we'll have a link to the book Change What Happened to You? I love the analogy that you give in your book because it is, it's all about a car and GPS and driving and correct me if I'm on base or off base with this something happens to me today.

I'm prospecting. I get rejected and like that GPS, I don't even realize it from what you're saying, that GPS takes me back to an earlier time in childhood where I felt something similar and now I begin to link up the two with the emotions, the feelings if an earlier childhood memory could have an address are magnificent and wonderful.

Grain finds that address and in a nanosecond takes us there. How am I doing with that?

[00:12:11] Odille Remmert: Very good. I think you've added to it, which I think is brilliant. Yeah, that GPS, as long as it's set for that destination, that old destination, it's gonna keep taking us back there no matter how much we wanna move to the next destination.

[00:12:26] Jeffrey Feldberg: And for our listeners, when you think about a GPS, I mean, isn't it the most stubborn thing? You're taking the wrong turn or you're zigging and zagging, but it keeps on relentlessly taking you to the destination, even if you're going the opposite direction at every Exit, Okay, turn off here, you can go back and so Odille it really sounds like what's going on. Obviously, it's happening faster than it would on a GPS. It's instantaneously, but without explain for some people why they just have these terrible feelings that can really in a nanosecond. Just bring them down. Maybe they see a place that they've been to or they hear a song or a certain kind of outcome Or smell something.

All the olfactory senses kicking in there. So, Is that what's going on?

[00:13:11] Odille Remmert: That's Right. Absolutely.

Exactly. So the brain. And also cuz memories are not stored in one particular place in the brain. Memories are stored as bits of data throughout the brain. As we recall, a memory. It's pulled together like a jigsaw puzzle, and each time it's pulled together, it changes and updates slightly.

And then the new version is filed. So, memories are already. And as we experience the world, the brain is referring to all those separate bits of data. And when we recall the memory, it's pulled together and updated each time.

[00:13:44] Jeffrey Feldberg: And so let me ask you this. In pillar two, as you call it in your book, the analogy that you're giving is changing the GPS. And you know, my take on that was, okay, if the GPS has a database, and that database for the moment is my childhood positive or negative? Whatever's happened, we're putting a label on it.

It is what it is. We're deciding how we interpret it. We have the opportunity. And you talk about that to change it. Before you talk about the science behind that, let's go back to your story Odille, how did you figure out, Okay, to use the analogy of the GPS, I can change my GPS. It doesn't have to go back to childhood.

I can reinvent that.

[00:14:25] Odille Remmert: Right, I saw a presentation on YouTube by a guy called Robert Smith, and he was sharing a presentation on childhood memories and the fact that they determine who we are and how the world works and that they can be changed so I started watching those videos and then experimenting with it myself, and I looked up the science behind it and the first, the very first one I addressed for myself was my money issues, my money patterns.

[00:14:53] Jeffrey Feldberg: Wow. Okay.

[00:14:54] Odille Remmert: We ask three questions. The first question is, how do I know? How do I know this is a problem? Or you could say, what's the worst thing about this? For me, the answer to how do I know this is a problem is I don't have enough money to pay my bills. The second question is, how does that feel? For me, it felt like they want something of me and I don't have it to give them.

I want to give it to them, but I don't have it. And it was kind of a really intense gut-wrenching feeling.

And then the third question is, where in your childhood did you feel that same feeling? Very importantly, it may be a different topic, but be the same feeling, and that's often the case with business and money. For me, it was my whole childhood and it was expectations, so it was nothing to do with money.

It was they wanted me to be something that I couldn't be, and it that same feeling. My brain was recreating the same experience, keeping me in alignment with that experience, just using money instead of expectations.

[00:15:57] Jeffrey Feldberg: And Odille correct me again if I'm off base because this may sound strange for the listeners what I'm about to say. When we have these expectations, these beliefs, the programming, whatever you'd like to call it, our brain. Which is brilliant and magnificent, but it also looks to follow orders like the best soldier in the world, even better.

And going back to your example from your childhood example or your childhood situation, if your belief system was money's just not gonna be there, or money's always gonna be tight. Your brain will manifest situations to ensure that's always gonna be the case. You can be doing incredibly well, and then you blink, and boom, it's all gone.

How am I doing with this?

[00:16:39] Odille Remmert: Absolutely spot on. And I'd like to add to that, that it won't necessarily be money so you could come from a wealthy family where there's plenty of abundance. Your parents were successful and you could still experience money issues as an adult because perhaps there was a lack of affection or a lack of support.

And now money is playing the role of your parents. Or of bully in school and the reason what you were just saying is spot on where your brain keeps you in alignment like that. And that is a survival system. That's survival instinct. It's like you say, it's more than a good soldier.

This is, I'm going to die unless I stay in alignment with always been in alignment with the tribe. Otherwise, if I get kicked out of the tribe, I'll die.

And I may not be happy, but I'm still alive. Gotta keep an alignment.

[00:17:31] Jeffrey Feldberg: Got it. And I know in chapter five you come right out. I mean, How to Change Your Brain's GPS coordinates. You can't get any more clear than that. And I mean that could be an episode in and of itself, Odille. Big picture wise for our listeners, can you have a quick strategy of, Okay, Odille you know what, coming into this, I would've thought this is a little bit different. I'm being polite with that word, but now I'm buying into it. I hear what you're saying, how do I change some of these memories that are holding me back that I didn't even realize today as an adult, as a business owner, a successful business owner, I'm not realizing my potential because of this.

What would be one takeaway strategy from chapter five?

[00:18:10] Odille Remmert: Yes, indeed. Just a little bit of a foundation for that.

Thoughts are connections between neurons in the neocortex of the brain, and those connections trigger chemicals. Negative thoughts trigger stress chemicals, positive thoughts trigger feel-good chemicals. So, what we do is we use a 'cause rewriting a memory is as simple as imagining it differently and then repeating it until it becomes established. Now, we learn new phone numbers, we learn the Times table in that way. Replacing your phone number with a new phone number, you would do that. The difference is that negative memories have emotion. And as I think of a negative memory, my brain starts producing stress chemicals that wanna keep that memory in order to stay safe. We use a little technique that I can talk you through right now for bringing down the negative emotions first and then rewriting the memory.

[00:19:03] Jeffrey Feldberg: Ah, okay. It sounds like before you jump in there, and we'll keep the listeners in suspense for just a moment, it sounds like to make a state change, you have to be in a changed state. Not anxious, not upset, not worried in more of what you're gonna do now, a relaxed state where you're more open to change.

[00:19:21] Odille Remmert: Yes, indeed. And the bonus to this is this little exercise that I'm gonna take you all through now it's under two minutes.

[00:19:30] Jeffrey Feldberg: Okay.

[00:19:31] Odille Remmert: And one of the things it does is so stress, chemicals, adrenaline, cortisol, and so, on that cause that create negative emotions.

Also, cause blood to drain from the prefrontal cortex of the brain where we do our cognitive thinking to the back of the brain for survival.

Cuz it's, when you're faced with a bear, there's no time to negotiate or strategize. We don't need that part of the brain. It goes to the back of the brain for fight free slight it means that whenever we are feeling a negative emotion, we literally can't think straight.

[00:19:59] Jeffrey Feldberg: And Odille, if I can just jump in there for some people. I've seen a whole range. Some people are really quick on their feet and something comes up and you know what? They're even better under stress than they are when it's not going. But other people, something comes up, perhaps it's scary for them or it's pressure and they just shut down. So, is that, that reptilian brain that's just kicking in to protect us and in their case, it's, you know, even getting a word out, a sentence out can be difficult. That's what's going on.

[00:20:28] Odille Remmert: Absolutely. And because we need to react instinctively and instantly in order to survive. Now if you've got that's the stress chemicals. When you bring the stress chemicals down and create feel-good chemicals blood returns to that part of the brain, and then you can think clearly, one of the examples of that is if you've ever been triggered in an experience with someone and then later you think of all the things you could have said or should have said.

[00:20:55] Jeffrey Feldberg: Ah, sure.

[00:20:55] Odille Remmert: And that's because in that moment you didn't have access to your cognitive thinking. Later as the stress chemicals reduced and your chemistry went back to more normal, you got the blood returned to that part of your brain and then you were able to think strategically or cognitively again.

[00:21:11] Jeffrey Feldberg: Got it. Okay. Makes a lot of sense. Okay now that you've explained that and you laid the groundwork, let's jump into this powerful strategy, this technique that you're going to share.

[00:21:22] Odille Remmert: Yes, of course for this technique, you'll need a subject it's a person or an animal that you love. But with no negative connotation so, a pet or an animal that's not your pet, but you think they're cute like elephants. If you can't think of a person or an animal, you can use a place like Hawaii or a forest or a mountain or whatever or an activity that you love.

So surfing, gardening. All right. Something you love and let's all do it together. Then. Take a deep breath, close your eyes. And I want you to start by thinking of your favorite color. And if you don't have a favorite, that's okay. Just pick one you like and imagine being surrounded by that beautiful color.

And notice everything you love about this color. Feel the feeling of that gorgeous color. If your mind wonders, just bring it back to that beautiful color. And now think of your subject, that animal, person, place, or activity you love. And imagine holding them in your arms in a hug. And notice the feeling, the physical feeling in your chest, or solar plexes.

And now imagine that feeling as a ball of light or energy, and imagine it spreading down to your toes. Up to the top of your head and out to your fingertips. So, you're now full of that light, that energy, that love, and you can open your eyes and so, what the way that works is as those neurons connect as you are thinking about the color hugging your subject, the light filling your body, those are all connections between neurons that are starting produce endorphin, serotonin, oxytocin.

So feel-good chemicals. So, it shifts your chemical state.

[00:23:10] Jeffrey Feldberg: And I have to tell you, for the listeners, this is audio. With Odille myself, we can see each other. We're seeing what's going on. I had gone through that. I was closing my eyes, I was hanging off every word you were saying. Your beautiful accent was leading the way as well. And it, you know what, I could really feel myself relaxing, and looking back now with what you walked us through I suppose most people do this in a different way, and maybe it's binge eating ice cream.

I'm just making Okay, I'm not feeling so, good. I'm gonna get a tub of ice cream. That's gonna be my comfort food, or I'm gonna have this or that. Is that what's going on when those kinds of behaviors kick in?

[00:23:48] Odille Remmert: Certainly it depends on the behavior. If it's a behavior that is not beneficial to us, if you have a problem with the behavior or the substance, then of course there's other stuff going on there. And part of that is, it's a coping skill. It's a way of escaping. It's an attempt to regulate ourselves.

When we can't. Whereas using mindfulness physical exercise is a fantastic way to do this, even if it's just taking a walk, listening to an uplifting audiobook or podcast. Or music you love. Doing an activity you love. Things that feel good, that don't have negative repercussions for you.

[00:24:25] Jeffrey Feldberg: Got it. And Odille let's take this now from the book, from the strategy, and let's now bring this back to your journey. Here you were down and out. Things couldn't get much worse. Even these dark thoughts of ending everything. Oh my goodness. And then you're learning this. How did you start to see the changes that happened?

Can you walk our listeners through what you felt and the difference that it made?

[00:24:49] Odille Remmert: Yes, with pleasure. One of the first things I noticed was I started changing these childhood memories to the opposite positive, empowering and practicing the new ones, establishing them, and I was using this little brain chemistry exercise. I had been using that a for a while before I started changing childhood memories, I woke up one morning thinking differently, and it was an obvious way of thinking that my brain had just never, you know, I thought this would be obvious to other people, but it, I had just never thought that way before.

And I came up with so I was one desperately wanted to do this trip to Spain and I had I knew I couldn't pay my bills, nevermind, paid for a trip to Spain, but I was desperate to go, and I couldn't think, How am I ever going to do this? I started changing the memories, practicing that little brain chemistry exercise.

I woke up one morning and thought, Why don't I just make a list of how much this is going to cost and then break it down by week and by day of how much extra per day I'll need to earn? That's a start. I'd never thought of that before. I just knew it was gonna cost a lot, but I didn't know how much and I didn't know where it was gonna come from.

So I started with that and I was writing articles at that time. SEO articles. And they were paying so, little, it was five pounds an hour, but it was, there was as much of it as you wanted, and I got so, excited cuz I thought if I start at four in the morning and work until six at night writing these articles, I know

[00:26:21] Jeffrey Feldberg: goodness.

[00:26:21] Odille Remmert: But if I do that, it is possible to get that money. It's not gonna be pleasant. It's gonna be hard. But I was so excited that it was at all possible and I started on the Tuesday and I started at four in the morning. I was like, it was really hard, but I was driven by the fact that, oh, I can actually do this trip to Spain.

This is amazing.

On the Friday, I, you know, was exhausted by then, but a thought occurred to me that I hadn't thought of before, and it was to contact this guy who was doing these videos on changing childhood memories and let him know that this amazing thing, this change had happened. And I thought the first thought, the answer to myself was, Oh, there's no need to do that.

He's not gonna wanna hear from me. And I thought no, wait a minute. No, let's do it. And I would never have done it before. Cause I would've felt too shy, too embarrassed. I had that thing of not wanting to contact people. I would do cold calls and all of that

[00:27:21] Jeffrey Feldberg: sure.

[00:27:22] Odille Remmert: But I changed so, much.

I sent him a Facebook message and I didn't think he'd answer, but he answered and he said, Oh, that's great. And what do you write? And can you do anything for me?

[00:27:35] Jeffrey Feldberg: Wow.

[00:27:36] Odille Remmert: And I was like, Oh, I dunno what to say, And anyway, I shared with him that I was doing SEO, but I also write about self-development. And that I could take his videos from YouTube.

He had a lot of videos on YouTube and turn them into articles for his website to help with the SEO on his website. And he said, Okay, write me a couple of articles and let me know and how much will you charge. So, I looked up the going rate and I kind of quoted on the lower end. I hadn't done as, I hadn't done as much work yet, I hadn't changed enough childhood memories yet, but it was certainly a lot more than I was it.

Seven times more than I was getting at that time. I sent him a couple of articles and he said, Yep, that sounds like me speaking. Write your heart up, write to your heart's content, or something like that. You can imagine that kind of change overnight of already turbo-boosted my situation. And from there it carried on. And then there were ups and downs. There are always ups and downs and that's another thing that is important to remember. I. I lost that client at some point during, towards the end of that year. And my old pattern of, Oh, now I'm gonna go back to where I was that started to creep in and I answered it

and I said, No, no, no, don't need to do that.

and I continued to change those childhood memories, continued to do what I now teach.

That's what led to me creating my own business, my own modality. And if that hadn't happened, if I hadn't lost that client and another one and had been put in that position, this book would not be, would not exist.

I would not be speaking to you right now. I'd be still working for other people, writing about other people's work.

[00:29:21] Jeffrey Feldberg: Got it. And Odille as I hear you share your story, and you've also been very generous with the strategies and the neuroscience that's going on behind it. Tell me if I'm on or off base with this, because what it really sounds like was going on, you've changed your GPS. We'll use that analogy that it instilled a new belief system in you, which also brought out a new behavior when you reached out to this fellow with YouTube videos.

The quote-unquote old Odille would not have done that. Who am I to do this? I've never done this. You know, the imposter syndrome. Why should I be doing that? I'm just not gonna, It's too scary. I'm not gonna do it.

[00:29:57] Odille Remmert: Absolutely.

[00:29:58] Jeffrey Feldberg: But because the GPS coordinates had changed or you changed the reference point and you felt good about this so your mind was now looking for opportunities and gave you that encouragement.

Okay, I know you've never done this before, but you're gonna be great or deal. Just call him up. Here's what you're gonna say, and see where it goes. Is that what's going on behind the scenes.

[00:30:20] Odille Remmert: Absolutely. Spot on. You've put it beautifully. Yeah.

[00:30:24] Jeffrey Feldberg: And so business owners out there, not just yourself. Let's look at your team, all of your departments, what would this mindset change do for you?

And, you know, Odille while you've been talking about this, I'm gonna bring this home for our nine-step roadmap in the Deep Wealth experience because step number five is, Winning mindset. This is the art side of business and our nine-step roadmap. It's not just about selling the company. It's about how do you grow profits.

How do you increase your trajectory? How do you make all those changes? So all your business owners out there. Can you imagine? You have a GPS that's outdated. It has the wrong address is it's bringing everyone down in one way or another that you can do an upgrade and just get there quicker for better results.

What would that do for your business if you just did that with one salesperson, one client service person, or CEO, your president for just one person? What would that do? And then now multiply that by the number of people in your company and so, Odille from the personal side to the business side. Can you give us some experiences or insights or stories of how this has made a difference?

[00:31:33] Odille Remmert: I can, Yes so someone who was at one of our workshops in Seattle, a weekend workshop in Seattle. She was in a full-time job working for someone else. She desperately wanted to have her own business as a consultant. That was her passion. But she felt she couldn't do it because she couldn't get to a place financially where she was able to leave her full-time job and do that.

And it felt, it seemed like she had this pattern where whenever she tried to increase her income or changes the financial circumstances, something would always bring her back to that place where she was dependent on this job.

We asked her those three questions,

How do you know?

And in her case it was, how do you know it's a problem? I know because I can't leave my job. I'm financially dependent on my job and I can't leave to do this. The second question was, how does that feel? And for her it was, I feel like I'm being held back from what I want to do.

[00:32:30] Jeffrey Feldberg: Okay.

[00:32:30] Odille Remmert: And the third question.

Where in your childhood did you experience that same feeling? Maybe a different topic, but the same feeling and it was, her parents held her back from the school. She wanted to go to the high school.

She wanted to change high schools and she was desperate to change high schools and her parents refused and that experience, along with others where her parents were holding her back.

Now her parents were no longer holding her back money. Money was playing the role of her parents. We changed all of that. That memory along with the others. And she is now, she runs her own successful consulting business.

[00:33:06] Jeffrey Feldberg: What seems like on the surface, just a simple little change. Really isn't, It's a profound change. You've just provided a system, a framework that makes that attainable for us to do. Instead of spending years or decades, maybe not even figuring it out, that, okay, here you go. Here's what you do. Here's the analogies, and here's step by step.

You put this all in the book from pillar one all the way through to the end of, Okay, do this and you're gonna get there.

[00:33:33] Odille Remmert: That's it.

[00:33:34] Jeffrey Feldberg: And Odille, when you look at the people that you've worked with and that you've coached and that you've put through your system, do you find that there tends to be one area that provides the biggest challenge for say 70, 80, 90% of the people?

[00:33:49] Odille Remmert: Yes, the biggest hurdle to overcome is believing or understanding that you can make these changes. One of the first reactions is, Oh, but then I'm lying to myself or that didn't really happen, or that's what actually happened. And the answer to that is, when you drive somewhere and you change so you're gonna drive from Chicago to LA, you change your GPS while you are still in Chicago.

You change that GPS to match LA. Now, the GPS accepts those new coordinates.

While you as the driver still know that you're still in Chicago and you're gonna make this journey. So, the equivalent of that is the unconscious part of the brain is the GPS and it's the unconscious part of the brain that you are changing these memories, these references, but you as your conscious mind, you still know what originally happened, it's an empowered state. You're changing the way you are going, you're changing where you're going by changing your past,

[00:34:50] Jeffrey Feldberg: Interesting.

[00:34:50] Odille Remmert: but in full awareness.

[00:34:52] Jeffrey Feldberg: And when you're thinking from a business perspective, I want to grow the company. I want to really increase our profits and down the road, I wanna show up with a really healthy, thriving company and I wanna have a larger liquidity event and Exit than I would otherwise. In there, the ability to do that are gonna be beliefs

[00:35:12] Odille Remmert: Yes.

[00:35:12] Jeffrey Feldberg: That maybe unknowingly, likely unknowingly holding you back, that left unchecked can really rob someone of financial freedom and all the good things that come without.

[00:35:24] Odille Remmert: Absolutely. Absolutely.

[00:35:26] Jeffrey Feldberg: And then in the book, As you start to go towards the end, you start to wrap up the book. You talk about repair stops and troubleshooting, and you have different exercises in there, different strategies in there. If you had to pull one out to share so, you know what? Let's imagine a quick thought experiment here Odille that someone is now going along through the journey. They're doing all of this, and like you said, you lost a client or two and it had the potential to set you back. What would happen for someone who you know is going along the way and they also have a setback? What would be a strategy that we could pull out that would help reset and have them continue with the path?

[00:36:01] Odille Remmert: Absolutely. I'll give you a very quick one. And we call it the touchstone

and if you, and we can do this right now. I can do it with all of you. If you take a deep breath, deep breath, close your eyes and I want you to imagine whatever it is you would like to change. What does that look like?

That final moment of having a big liquidity event, for example, or the kind of the level you want your business at. Notice that, and then boil it right down to the feeling of that. Imagine you wake up tomorrow morning and you've waved a magic wand and you have what you want. And notice how that feels.

Just pretend for a moment that it's true. How would it feel if it was true? Now notice that feeling and come up with a word or phrase. That goes with that feeling, it could be, thank you. Or, Yes, I did it. Or I love my life. That phrase and that feeling. And now repeat that phrase and feeling three times in a row.

All right. And now you can open your eyes and moving forward, keep repeating that phrase and feeling throughout your day, first thing in the morning, last thing at night. What you're doing is you're pointing your brain in the direction of that end result. Feeling no details. That then we don't always know how something's gonna happen, but if we've got the feeling, then your brain is going to guide you towards that that's one part of it. You create that keep, and what we're doing physiologically, you are linking those neural pathways of that feeling and that phrase in your brain and then make sure you put that in your childhood. Create moments in your childhood of that feeling and phrase.

[00:37:42] Jeffrey Feldberg: Very powerful in terms of how I felt when I was going through that. Again, I was closing my eyes and following your instructions there, and really reminds me of anchoring. We're anchoring ourselves in an emotion, a feeling. Because what you're alluding to, and for our listeners, you may not realize, is your brain doesn't think in words.

It thinks in pictures, but more importantly, emotions and feelings. And what Odille you're having us do is you're having us remember a feeling. What does that feel like in a particular situation? Now we think of that situation, okay, boom, I've got that feeling.

[00:38:19] Odille Remmert: That's a yes.

[00:38:20] Jeffrey Feldberg: We're talking to the mind, Okay, this is how I feel.

And the mind can't distinguish between reality and what you're feeling. Just like when we go to a movie, if it's a horror movie, we're screaming, we're feeling scared, or it's a sad movie, we're crying. The mind can't tell the difference that, Hey, it's just a movie. It's just a image up on the screen as far as the mine , is concerned, Hey, this is really happening.

This is what I'm feeling. And the physiology goes along with that very powerful strategy in terms of what you're doing. And I'll tie one other thing in there. You can correct me if I'm on base, off base. It's the latest quantum physics is showing us that the emotional state of what we're feeling, that's where we can project ourselves our reality to begin manifesting the so-called coincidences. I have a friend who always uses the word serendipity. Oh, Jeffrey, look at that serendipity. With this system and the techniques that you're sharing with us, we have that opportunity to really go into that whole quantum physics area and begin to manifest being at the right place at the right time, having the right conversation, meeting the right people, getting the right outcome that magically happens.

How am I doing with that?

[00:39:25] Odille Remmert: Absolutely. And I would add one more thing in there is I would tie in your childhood. Whatever you are creating in the future makes sure that aligns with the new childhood or that you align your childhood with that. That it's all in alignment.

[00:39:40] Jeffrey Feldberg: Wow.

[00:39:41] Odille Remmert: Cause your brain is gonna keep you in alignment with that rather than what you're projecting for the future. Unless it's the same.

[00:39:48] Jeffrey Feldberg: SoSo Odille, let me ask you this you have the book, Change What Happened to you? How do you use neuroscience to get the life you want by changing your negative childhood? And you've mentioned seminars and coaching and someone comes to you, they can start with the book, but if they wanna go beyond the book, hey, the book is a great foundation.

I educated myself. I've even begun to deploy these strategies here, but I wanna take my game Odille to the next level. What would that look like?

[00:40:12] Odille Remmert: Yes, so, we do one-to-one sessions, so we'll do one-to-one coaching. I run a group a daily group on Zoom Monday to Friday. And then we also just launched a course an online DIY self-paced course that does a deep dive into the all the techniques with the workbook and videos and all of that.

And then on the events section on our website will list any upcoming seminars and workshop.

[00:40:41] Jeffrey Feldberg: Terrific. And again, we'll get there. For our listeners though, it's in the show notes. It's a point-and-click and can't be any easier. You don't have to remember any of the links that we're gonna talk about shortly in there. But Odille, let's do this. I mean, you and I, we can just go on with these strategies and the book is so, rich with so many of them that said, though, we need to start wrapping things up.

And so, in our conversation today, we did a few thought experiments. Let's tie things up. Let's wrap it up with one more thought experiment. It's a fun one, and actually, it's very appropriate. Let's see where you're gonna take this. Here's the question. Here's the thought experiment. If you think of the movie Back to the Future, you have that magical DeLorean car that can take you to any point in time.

So, Odille imagine now it's tomorrow morning. And you look outside your window. Not only is the car there, but that DeLorean car has the door open waiting for you to hop on in, and very appropriately, you can now go to any point in your life a deal as a young child, which is, I suspect probably what you're thinking, or teenager or whatever point in time it would be.

What are you telling your younger self in terms of life wisdom or life lessons or, hey Odille do this but don't do that? What would that sound like?

[00:41:54] Odille Remmert: I would go to as early as I have cognitive so probably three or four years old, and teach myself that little brain chemistry exercise that I just went through with all of you and explain about keeping that prefrontal cortex online, cuz that would completely change my school life altogether as well as my work life.

[00:42:14] Jeffrey Feldberg: Wow that maybe in a multiuniverse which we're in, that happened and you've been reaping the fruits of your labor from doing that.

[00:42:24] Odille Remmert: Absolutely.

[00:42:25] Jeffrey Feldberg: Odille, what a terrific journey that you've had and you're now paying it forward and you're making a difference. And speaking of paying it forward, let's do two things here.

And again, it's all gonna be in the show notes, number one, and we're gonna get to that special surprise that we have in just a moment. But for our listeners that want to reach out to you, they wanna learn more. Where is the best place online for them to do this?

[00:42:47] Odille Remmert: Our website, and I'm very active on Facebook if you just type in Odille Remmert or the Remmert Method, you'll find me on Facebook. I love answering questions. Feel free to reach out. We also have a YouTube channel that has a lot of video content.

[00:43:04] Jeffrey Feldberg: Terrific and all those links will be in the show notes. It'll be really easy point and click. Talk about a GPS that's working in that's quick and it takes it all the right places and then Odille, as we wrap this up, you have a very special offering and we're gonna put this in the show notes as well.

Why don't you share with our listeners what you have for them?

[00:43:22] Odille Remmert: Yes, of course, I'm very excited to offer you the free ebook copy of our book, it's the full book, just in a PDF version, and if you go to or podcast gift your American or Canadian. And you can fill in your email address where you'd like us to send that to.

[00:43:44] Jeffrey Feldberg: Terrific. And again, we'll have all that in the show notes. It'll be a point and click. Well, Odille, we are at the point where we're gonna wrap this up. Truly a heartfelt thank you for your vulnerability, your transparency, sharing a very rough journey, but how you turn that around and now how you're taking what you learned, paying it forward, and making such a difference for the lives of everyone that you touched.

Thank you much for doing that.

[00:44:08] Odille Remmert: You're very welcome Jeffrey, and thank you for the opportunity to do it. I really appreciate being able to share.

[00:44:14] Jeffrey Feldberg: It's been our pleasure, and as we like to say here at Deep Wealth, as we wrap this up, please continue to say healthy and safe.

[00:44:20] Sharon S.: The Deep Wealth Experience was definitely a game-changer for me.

[00:44:23] Lyn M.: This course is one of the best investments you will ever make because you will get an ROI of a hundred times that. Anybody who doesn't go through it will lose millions.

[00:44:33] Kam H.: If you don't have time for this program, you'll never have time for a successful liquidity

[00:44:38] Sharon S.: It was the best value of any business course I've ever taken. The money was very well spent.

[00:44:44] Lyn M.: Compared to when we first began, today I feel better prepared, but in some respects, may be less prepared, not because of the course, but because the course brought to light so many things that I thought we were on top of that we need to fix.

[00:45:00] Kam H.: I 100% believe there's never a great time for a business owner to allocate extra hours into his or her week or day. So it's an investment that will yield results today. I thought I will reap the benefit of this program in three to five years down the road. But as soon as I stepped forward into the program, my mind changed immediately.

[00:45:22] Sharon S.: There was so much value in the experience that the time I invested paid back so much for the energy that was expended.

[00:45:33] Lyn M.: The Deep Wealth Experience compared to other programs is the top. What we learned is very practical. Sometimes you learn stuff that it's great to learn, but you never use it. The stuff we learned from Deep Wealth Experience, I believe it's going to benefit us a boatload.

[00:45:46] Kam H.: I've done an executive MBA. I've worked for billion-dollar companies before. I've worked for smaller companies before I started my business. I've been running my business successfully now for getting close to a decade. We're on a growth trajectory. Reflecting back on the Deep Wealth, I knew less than 10% what I know now, maybe close to 1% even.

[00:46:04] Sharon S.: Hands down the best program in which I've ever participated. And we've done a lot of different things over the years. We've been in other mastermind groups, gone to many seminars, workshops, conferences, retreats, read books. This was so different. I haven't had an experience that's anything close to this in all the years that we've been at this.

It's five-star, A-plus.

[00:46:31] Kam H.: I would highly recommend it to any super busy business owner out there.

Deep Wealth is an accurate name for it. This program leads to deeper wealth and happier wealth, not just deeper wealth. I don't think there's a dollar value that could be associated with such an experience and knowledge that could be applied today and forever.

[00:46:50] Jeffrey Feldberg: Are you leaving millions on the table?

Please visit to learn more.

 If you're not on my email list, you'll want to be. Sign up at And if you enjoyed this episode, if it added value, if you walked away with some new insights and strategies, please leave a review on your favorite podcast channel. Reviews help us reach new listeners, grow the show. And continue to create content that you'll enjoy and as we wrap up this episode as always please stay healthy and safe.

Click here to book your free exploratory strategy session.

Enjoy the interview!