303 Joey Drolshagen

Jeffrey Feldberg: [00:00:00] Welcome to the Deep Wealth Podcast where you learn how to extract your business and personal Deep Wealth. 

I'm your host Jeffrey Feldberg. 

This podcast is brought to you by Deep Wealth and the 90-day Deep Wealth Experience. 

When it comes to your business deep wealth, your exit or liquidity event is the most important financial decision of your life. 

But unfortunately, up to 90% of liquidity events fail. Think about all that time and your hard earned money wasted. 

Of the quote unquote "successful" liquidity events, most business owners leave 50% to over 100% of the deal value in the buyer's pocket and don't even know it. 

I should know. I said "no" to a seven-figure offer. And "yes" to mastering the art and the science of a liquidity event. [00:01:00] Two years later, I said "yes" to a different buyer with a nine figure deal. 

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Featured in Fox, NBC, and CBS, along with being named one of the top business coaches in America for two consecutive years in the NYC Journal and Disruptors Magazine, Joseph Drolshagen is the coach for business owners, combining his 28 plus year career in corporate America up to VP of Sales with his extensive knowledge of the mind, Joey has created innovative systems that utilize both worlds to [00:02:00] bring about massive results both personally and professionally. Different from other task based business coaches, Joey has proven that keeping total mindset alignment as top priority achieves greater results in a shorter period of time.

Joey helps business owners across America align their conscious and subconscious mind with their vision, transforming self sabotaging behaviors while linking accelerating habits that lead to greater success.

Welcome to the Deep Wealth Podcast. And for all you listeners out there, I have a rhetorical question. You know me, I love those rhetorical questions. Would you like to welcome more success, not only in your business, but in your personal life, I'm talking joy, gratitude, fulfillment, being in a different plane of emotion and feeling all day long and get you out of those not so great feelings, all that negativity, that misery, if I can call it that. Well, that's what we have in store for today. You heard it in the official introduction. We have an author, a thought leader, a fellow business owner in the house today. So [00:03:00] hold on to your hats, Joey, welcome to the Deep Wealth Podcast.

An absolute pleasure to have you with us. And Joey, there's always a story behind the story. So what's your story, Joey? What got you from where you were to where you are today?

Joey Drolshagen: Absolutely. Hello, Jeffrey. It's great to be here with you. And I love that intro. I answered yes to it, by the way, your rhetorical question.

Jeffrey Feldberg: So did I I was saying, yeah, check that box, check that box. So it worked for you. It worked for me, hopefully for the listeners as well.

Joey Drolshagen: Yes. So, all started really, I come from a blue collar family struggling financially in Detroit, Michigan. I watched my parents struggle my entire youth. I remember at nine years old thinking, man, you guys aren't living right. I'm not going to live this way. And I got into my twenties.

I started in corporate America as a career and followed that same pathway. You know, I remember in my early twenties, if something came really easy to me, I thought I was doing something wrong, you know, and through my progression into corporate, I ended up getting into sales and I literally exhausted and burned myself up and beat myself up, exhaustive hours, massive actions, [00:04:00] traveling three, 4, 000 miles every week, building territories around the Eastern portion of the United States.

And I had some success, but it was very minimal versus the amount of effort I was putting into it.

Jeffrey Feldberg: Sure. 

Joey Drolshagen: Now, at the same time, in my early 20s, I got tied into things like The Secret Law of Attraction and how we can have this life, you know, and I started, I became a student of the works that I do today at that age, but it took me decades to figure out the process of it, to actually put it into working form.

For years, I was the most positive person I knew, and I thought I could positive think my way into the success I desired, but it didn't work out that way. It wasn't until I understood the mechanisms of the total mindset and how the conscious subconscious work together, the programming in the subconscious and all that, that I really started to be able to take leaps into the works I do today and helping business owners.

To really achieve phenomenal success in short periods of time without all the massive [00:05:00] actions, exhaustive efforts, beating themselves up, losing out on life in doing so.

Jeffrey Feldberg: So Joey, you and I were talking offline and I get the sense that both of us are, the glass is half full, but let me flip that today because I imagine there's some listeners saying, Joey, I hear you. It sounds too good to be true. I mean, yeah, it's supposed to be hard. I'm supposed to struggle. I'm supposed to really get my back beaten down and take a long time to maybe get there.

Maybe I will, maybe I won't. Yeah, I hear that all the time, but I'm not quite believing that. So that kind of mindset, which we are going to pick apart, we're going to dispel all the myths. Where's that coming from, Joey? Why are people feeling that and thinking that?

Joey Drolshagen: explain that, Jeffrey great question, by the way. To explain that, I have to explain, you know, we have the conscious mind, which we focus on everything else, and we can go a little deeper into and stuff as we need to. But then within the subconscious is all of our programming, it's our paradigms, our patterns, our beliefs, our habits, all of that, everything we've been given, everything we've experienced, and everything we've been told, is in that [00:06:00] subconscious, and that's the voice we hear in our head, subconscious triggers the brainwaves to the actions we take or don't take, so if we think getting business growth can be easy, and enjoyable, and allow more free time in our life, that's If we think that's BS, we're not going to trigger those actions in our brainwaves to take those, know, to take the actions that are going to lead to those results, so instead, we end up taking the actions that keep us in what our beliefs are.

If you look at our schools, our churches, our parents, a lot of our parenting, you know, Love my parents and stuff like that. They did the best they could do, but they had their programming. You look at even so many business development coaching programs, things like that, it's all based on if you want something, you got to take massive actions, right?

We've heard that. If you got to be willing to put exhaustive efforts out there, you got to be willing to, you know, Do things other people aren't willing to do. And that's how I lived for so long, Jeffrey, trying to build this business up. And for so long, I failed over and over again. And it would be because I didn't [00:07:00] have enough energy to put more exhaustive effort.

I didn't have more hours to lean into it even more. And so it just got to the point, and so many people do, it's just not worth it. Or somebody will start a business, they'll get some growth in their business, and they end up just staying there where they wanna. Elevate that, double, triple that, but they end up staying at that level because it just doesn't seem worth it for the trade off they have to make.

And what I've proved in almost a thousand clients lives over the past decade is it doesn't have to have that trade off.

Jeffrey Feldberg: Yeah, I'm just listening to what you're saying. I'm taking that all in. Joy. Why don't we start with this? What was it that specifically changed for you? It's almost I feel we're in the movie The Matrix and right before us. Okay. You can take the blue pill or the red pill and we're gonna go down this rabbit hole.

Joy. So for you, What changed? And then once you figure that out, you've now taken that to, like you're saying over a thousand clients to get the similar result. So what happened for you? That was really your eyes opening.

Joey Drolshagen: yeah. And part of the [00:08:00] thing, you know, most entrepreneurs would understand this is with the matrix. My thought was always, why not take them both and see what happens? But, you know, what it is, is I talked about the conscious mindset, the thoughts we entertain, the books we read, the people we hang out with, all of that, and it does have a mark on how far we can go in life, right, we're as brilliant as our best friends are, you know, and the people we hang out with and such, but So I worked for years and years on the conscious mind and trying to think positive the glass half full and things like that, Jeffrey.

It wasn't until I understood the power of the subconscious mind and that I call a motherboard in our subconscious that holds all of our programming. And it was that programming that binded me to that way of life. Of massive actions, exhaustive efforts, you know, that you got to trade, so you got to be willing to sacrifice in order to get what you want to get and things like that.

Once I understood that, within a month, I had launched my business, IFGT Coaching Consulting. Within three months, I resigned as a Vice President of Sales from [00:09:00] Corporate America and moved down to the mountains in South Carolina where I always wanted to live. And I just launched ever since then.

it's really that subconscious mindset that holds all of our programming that's really where we need to do the work in order to put the efforts in order to shift that programming, shift those beliefs to open up the possibilities. You know, if somebody thinks they have to work tirelessly to have something good, that's their belief. If I can help somebody understand that they can do it a different way, wouldn't you be open to doing so?

Jeffrey Feldberg: You would hope so. You would 

Joey Drolshagen: Well, you're right.

Jeffrey Feldberg: Exactly. So what's interesting, what I'm hearing you say is, okay, and these are my words, you can tell me, Geoffrey, you're on base, off base. I mean, if we look at our phones, most people have a phone these days and whatever they're operating on, it's like we have an app.

And that app is programmed to act in a certain way. So what I'm hearing you say is, If we expect something to be, there's no judgment on that. The mind's an amazing thing. [00:10:00] And if we're telling our brain, our mind, Hey, this is going to be tough, or Hey, this is going to be easy. That's exactly what it gets.

And I know science, Joey is finally catching up to what. Ancient civilizations have known for eons that our inner thoughts, that's what transforms and manifests our outer worlds. And so whatever we're telling ourselves, the reticular activation system is what these scientific studies are coming out and saying, Hey, it's going to look for that.

Our brain's an amazing, amazing tool that it'll be there to help us survive and thrive and protect us. How am I doing with that so far? Based on what you're saying. 

Joey Drolshagen: You're absolutely correct. But we're talking still about the conscious mind, right? You know, thoughts become things type of thing. that's... Somewhat correct. Part of the problem I have with it, and it can be a lot of business development programs, it can be, you know, law of attraction, things like that and stuff, is it's, it's taught as a one size fit all. If you do what I do, we both get the same results. You know, if I do what you did, I get what you got, and if you do what I do, you get what I get. But it never works that way. [00:11:00] And that's the reason why so many business development programs Less than 1 percent of the people going through those programs ever achieve anything near what the person who developed the program does.

Because what that person did is they developed their unique pathway based on their conditioning, based on their desires, based on their vision of what they want, everything else. And then they carried that out and it brought it to fruition. And there's other things in there, powers outside of our conscious mind, that come into play when we get into that flow of it.

That bring things about with more, with greater ease and less effort. And so as we start going down that, what I do is I help my clients develop unique. systems of accelerating habits unique to them. I help them identify that conditioning in those beliefs and those patterns and paradigms and habits that are causing them the massive actions, causing the exhaustive efforts.

And then we go in and we shift those and start opening that up. And in doing so, we open up more of that flow. And that's how [00:12:00] I've been able to help Like a wholesale company go from 34, 000 a month revenue to 250, 000 a month revenue in a matter of months.

Jeffrey Feldberg: So, Joey, that's fantastic, so let me ask you this, because I know, if I were to go to the Deep Wealth community, there are people there who would say, you know what, Joey, Jeffrey, I'm hearing you on all this, Joey, earlier you mentioned the secret, yeah, I know some people who try the secret, and the only secret was that it doesn't work, and other people who, yeah, they're taking all these other programs, and Joey, you said, yeah, 1 percent of those people, It maybe helps in the 99%, the vast majority, it doesn't help.

So where are these programs perhaps getting it wrong or what are we missing that we need to get it right?

Joey Drolshagen: From everything I've experienced, and I've been through multiple programs, I've invested very heavily into, coaching programs throughout my entire adult life, well as the multiple certifications that I hold for the works that I do, I've developed a method called the SMT method, which is Subconscious Mindset Training.

Jeffrey Feldberg: Okay.

Joey Drolshagen: Most of the things available to us right now. are [00:13:00] based, again, on one size fit all. That means if you and I take the exact same actions, we're going to get the exact same results.

But it never, ever works that way and Jeffrey, if you walk through the details of your pathway to be the successful entrepreneur that you are, nobody else can follow that same pathway and get there.

What they have to do is lay out that pathway for how, what it is for them. We can give them the tools. To understand the conditioning, getting in a way to shifting that conditioning, getting in a way every person, every business owner I work with, I start out by getting a, what I call a dynamic vision, but getting a picture of what that end result looks like in their life.

So we get clarity on that. That's unique to each one of us. 

Jeffrey Feldberg: hmm. 

Joey Drolshagen: You know, I have four siblings,

when we get together and we talk about the stories that happened growing up and everything else, all five of us have a different take on that situations, on those situations that happen, because we all have unique programming [00:14:00] in our subconscious.

So the reason things like the secret and things like that, so many people say it doesn't work because it's taught as a one size fits all. It's not developed for the uniqueness of the individual applying it. And that's what the SMT method does really well is you can go through the program and somebody else can go through the program.

And it's two totally different journeys, but it's journeys that are in alignment with you and your conditioning and your desires. Just like it would be for that other person. That's how so many people are able to get results repeatedly over and over again by utilizing it.

Jeffrey Feldberg: So, Joya, from the SMT system to your recent book, Align, Manifest, Transform, it all begins with a desire. And by the way, for our listeners, it's all in the show notes. It's a point and click. It doesn't get any easier. Check out the book. Check out Joey's site. The SMT system, it's all there for you. So talk to us about that because in your book, I like how you took what's otherwise a lengthy and complex subject and you brought it down to three [00:15:00] words, align, manifest, transform.

So if you had to pull out one action item for align and then manifest and transform, what would that be? There's three action items there. Where would we start? What would that look like?

Joey Drolshagen: The first point I start every individual, and I also, when I was in corporate, Jeffrey, I've helped multiple organizations like, you know, 150 million and above organizations that were in bankruptcy get back into profitability. And so, having some of the experience of going through that process is painful and every gray hair I have is because of that.

Jeffrey Feldberg: Sure. Huh.

Joey Drolshagen: But, going through that process, but it's worked for business owners. But the first thing I do is I start out coming out of the gate with developing what I call a dynamic vision. What is that end point that you really want to achieve? Even so many business owners I talk to and I say, well, what do you want?

What do you want out of your business? And they're not clear. if we can't see it clearly of what we want, how can we ever expect to achieve it? So then we just keep spinning our wheels and working towards getting there. The alignment [00:16:00] part of that is developing that vision. And then the SMT method is designed to have you bump up against those patterns, paradigms, belief systems that are holding you limitation, you know, limiting you from achieving that.

So then we can go through the process of shifting those perceptions, shifting things, tools that we use. To be able to shift that, and which instantly starts opening up more of that vision. That's the manifesting part of whole thing, is we get into alignment with it, we get the vision, we get the total mindset and alignment, and then we start manifesting.

That's when it becomes easier. That's when things start coming, and we all have had it, where coincidences just happen to come together to bring about a result that we weren't even expecting. Right? Or I call it out of the blue. You know, something comes out of the blue, we hear something out of the blue, and all of a sudden there's a great result.

The SMT method and what coaching and I love about life is when I understand that we can build those into our design to live on coincidences coming together and out of the blue events happening and such. And when [00:17:00] we do that, all of a sudden, we can put minimal effort into getting these results beyond what we've achieved before.

Jeffrey Feldberg: And so, Joy, I know every individual is different. That's why they're an individual and you referenced that multiple times. And thank you for that. That said, though, I'm wondering, is it the 80 20 principle at work here, where 80 percent of the challenges that most people are facing, those stumbling blocks, those hidden mind traps that perhaps they have, but they don't know that are there, it's caused really by 20 percent of the same issues.

Is that the case? And if that is the case, what would be some of the commonalities?

Joey Drolshagen: Yeah, similar to that. I mean, you mentioned a couple of them, Jeffrey, you know, we're conditioned to believe that we have to work really hard to get what we want. We're conditioned to believe that we have to be willing to sacrifice to have what we want. You know, a lot of those conditionings, they play out in unlimited number of ways.

But they can be brought down to [00:18:00] that, you know, they can be brought down and categorized, I guess, like that and stuff, but we all have them, we all have conditioning with inside of us. That guides us away from allowing it to be easy, away from allowing it to be fun, you know, to build a business. it's really like I tell people, you know, all have visions, like unrealistic visions, right?

If you really help somebody with building their vision of it, it's unrealistic that the possibility of that could happen. The fact that I'm outside of corporate America and I've built this business and it's as healthy and wealthy as it is and having the impact I'm having on people's lives, coming from where I came from in Detroit, Michigan, a struggling family, it's unrealistic that I would be living this life.

So we have unrealistic desires, but we want to apply realistic conditioning of our beliefs and our patterns. And then we just, all we really create then is a realistic growth. So 10, 15, 25 percent growth year over year would be considered a really good thing. Well, what about 300 to 500 percent overgrowth?

That's unrealistic. [00:19:00] And our conditioning will tell us that's impossible. And we won't go any further into that.

Jeffrey Feldberg: Even the word, as you're saying, unrealistic, I can feel a state change in my body. Hey, stop the presses, don't pass, go, it's not going to happen. So I suspect that you'd confirm the words that we think to ourselves, the word that we say out loud also plays a huge role in terms of our mindset.

Joey Drolshagen: Yeah. And, let me ask you, Jeffrey, just for a second, because this is what happens in the process of helping somebody build a dynamic vision. In the process, what if just for a second, you allow yourself to think, what if it was possible? What if it was possible, realistic for me to achieve that?

that's why I start with The dynamic vision, because it starts building in more of that possibility, we start putting that in everything I do, it's not philosophy, it's all based on physics with energy flow, we build the vision, , we get into place, living within that vision, putting that vision on, all of a sudden we start manifesting that, [00:20:00] we start seeing it showing up in areas that all I need to do Even the, biggest naysayer to this, if I can get them to achieve one piece of their vision, it'll flip them and they'll start opening up wide open.

So that's what happens. And ultimately through the process, this is where that third word comes in, through the process, what all we've really done is transformed our subconscious conditioning. We've transformed from the inside for it to allow it to show up on the outside.

Jeffrey Feldberg: So where would somebody start, Joey? Someone's hearing us talk, they got the book and say, you know what, the book's terrific, I learned a lot, but I want to accelerate my progress, my growth. I'm going to have Joey coach myself, my team, my business. How does your secret sauce work? What does that look like in terms of what you do and the timelines for that?

Joey Drolshagen: so typically the way it would start really is somebody would set up a 15 minute call with me. We would just get on the phone and discuss and see what's happening and things like that. One of the things is I'm very particular. I have skin in the game with anybody I work with, which is unheard of in the business development.[00:21:00]

But I know this has worked for almost a thousand clients over 10 years. I know the possibilities. So the way I've done it is to lower the initial investment and make it, you know, more reasonable for people to step into and things like that is I've lowered that, but then I do percentage share on the margin portion of the growth.

And so that allows people to come into it, to get it, and I have skin in the game, we've become partners at that point. And then as we together for six months,

Every week, we go through the SMT method in its entirety in doing so. Once it's over, we still have another year and a half where we do monthly touch based things with it and such to keep it going.

So I have clients who have come to me, the one client that did 250, 000, achieved that, it's just unbelievable. Called me a few months ago, we worked together a few years ago, called me a few months ago, and he said, hey, I'm really struggling. And I go, oh, what are you struggling with? He goes, man, I cannot break 300, 000 a month.

And I started laughing, and I go, oh my God, a couple years ago. You were struggling at 34, 000 a [00:22:00] month, and all you wanted to do was get to 50, 000 so you could start inching down that line of credit you were using to cover the gap between what you were earning and spending. I go, and now you're struggling at 250, 000.

So we started working together again, and we're going to bring it to 500, 000, and he's already seeing a rise in that.

Jeffrey Feldberg: So, Joey, as people are listening to us talk and they're saying, okay, really, Joey, from 250, 000 a month, you're doubling that to 500, 000 a month and possibly even beyond. So what's going on that you're really unleashing the full potential of this individual, the individual's business to make that a reality?

Joey Drolshagen: All I'm doing is helping them to define what it is they really want. And then to get, really manifest transform is really exactly what's happening in that process. I help them to open it up. One of the things I tell people, Jeffrey is this has come to me to put together only to save my own life.

Like I've been the guinea pig of all the works I do today, and I started doing it because I so badly needed it and couldn't stand living in that other [00:23:00] place. You know, I have one child. We had five pregnancies back in my twenties and. I have one child out of that, and so when I say I adore my son, I mean that with all my heart and soul.

I missed being at his first birthday because I was on the road building a sales territory because I thought that's what a man was supposed to do. And to this day, it bothers me that I miss that in his life, you know, that I miss that monumental moment of his life. And that's what's driven me to stay on track, to learn this stuff, to get to the point now I can share it with other people.

Jeffrey Feldberg: And so Joey, why don't we fast forward now? So we've been talking about some of the mechanics, you've been putting the foundation out there. I love how you just shared really a heartbreaking story. Hey, I was on the road. I missed my one and only child's first birthday. I can never get that time back. And I know for myself, and I'm sure many of the listeners, we can relate to that.

We've missed important milestones for our loved ones, for our family, because we thought we're doing the right thing. So when we go through the system and we've now become [00:24:00] really masters of our own destiny, we're doing the SMT system, we're really going through what you've done with the Align, Manifest, Transform.

What does life look like at that point in terms of how much time are we spending on the business in our personal life? What does that look like? And where does it take us? Can you give us a typical day in the life? And I know you're going to say, well, Jeffrey, everyone's different. What's good for one person may not be good for another person, but generally speaking, kind of back of the envelope.

What would that look like?

Joey Drolshagen: Absolutely. I mean, seen clients have gone from, you know, working effortlessly, massive hours and everything else to, you know, still have a lot of drive and things like that, but they've either Sold or kept that business and grown it to where they want it to be. And now they're going someplace else and adding another business area to do it.

personally myself, get to spend. As much time as I want, I play probably 12 to 15 hours of pick up all the week, I work out, you know, and I still do my work, I hang glide, I motorcycle, I get to enjoy life, I get to spend time with my loved ones, I get to do the things that I thought were reserved for just [00:25:00] You know, certain people before growing up in my life and stuff and younger years and stuff.

And I get to live that life today. I get to have that freedom to decide where I want to go, when I want to go, how long I want to be there. And like I said, as far as my clients, the two categories, I really, my wheelhouse is business owners and realtors. And I've seen Realtors go from their highest year in 13 years being 7.

5 in sales for a year, within a year to go to 23 million and then continue to grow that and then start building a team and then start after they, you know, getting the team going and now they're vacationing and going to their, , bucket list and fulfilling those items and things like that. And it just opens us up.

It's a little bit hard for me to describe because it it feels almost like Christmas every day in a little bit. Compared to how hard I used to work, Jeffrey, life just has this flow that I get to determine where it's flowing today. It gives us more ownership in our life. And then it gets to, help us to have [00:26:00] a bigger impact in whatever area that is for us, where we're, impacting this world.

Jeffrey Feldberg: And Joey, if we leave the conspiracy theories off to the side with my next question that I'm going to ask, I would love your insights on this because social programming tells us, I mean, as you're describing that vision of what life could be. I know my first reaction, and I stopped myself because I'm mindful of this.

Well, that can't be, you're not working hard enough. You got to prove your value to society and social programming really holds us back. Hey, you got to burn both candles at both ends and keep all that going out there. And 80 hour weeks plus, you know, all the way through, where is that coming from, those messages and why are they out there?

Joey Drolshagen: Yeah, part of it is programming. Part of it is, I mean, it's all programming, but part of it is the experience is we really. are taught to look at the people that are giving excessive effort, right? I remember even when I was in corporate America, and I'd go into a plant in the morning, and people were talking about being there for 15, 18, 20 hours, and it was almost like a bragging point, whoever [00:27:00] had the longest hours there won.

And it's like, man, why do you want to live this way? But almost like becomes a makeup of part of who we are. If I'm not willing to work hard, then there's something wrong with me. Today, Jeffrey, I'm not willing to work hard anymore. Today, I want to lean into doing what I love to do.

I love conversations like this. I love helping business owners grow their business. I love partnering up with them in the way that SMT method is set up right now. I love doing those things. when I was in corporate America, if there were two days in a row that I had to be in the office past 5 p.

m., I was miserable, I was frustrated, I felt like I was cheated and all this stuff. There's times here when I'll do the things I do during the day and stuff, and then in the evening I'll go into my studio next door and I'll start doing recordings and I'll be here till two o'clock in the morning.

And I can't sleep when I get home because I'm not tired because I'm so energized when we get into that flow of doing things. See, so often we're conditioned to do certain things, the exhaustive hours, [00:28:00] massive actions, all of that stuff and everything else. But really what super successful people understand is it's not about doing certain things, it's about doing things a certain way.

And when we get into alignment with that is where it starts opening that. So what you talked about though, every business owner I work with, realtor I work with, have to go through part of that process where They feel like they're not deserving what they're getting unless they're working hard, and that's all conditioning.

Jeffrey Feldberg: And so, Joey, it sounds like, and referencing what you said earlier, it reminds me of one of my favorite quotes. If we look at the five people that we spend the most amount of time with, we are the average of those five people. And so my marching orders from our conversation right now, what I'm hearing you say is, Jeffrey, If you're five people that you're spending the most amount of time with, if their bragging rights are, yeah, I spent 80 hours working this week, or I spent a hundred hours this week.

Change those friends, maybe see them every now and again, but find people, perhaps I'm making this up. The bragging rights are, yeah, I only worked five hours this week to get [00:29:00] our mindset into a better place. Birds of a feather flock together, all those other sayings that go along with that to find successful people where it's effortless.

It's Easy. They're manifesting their inner thoughts in a way that has like you, energized, raring to go, having fun. How am I doing with that?

Joey Drolshagen: You are like, absolutely spot on. I've had clients who negotiate with other business owners, who do, and I have another story too, but who negotiate with other you know, work with other business owners, mastermind, things like that and stuff. And they'll get together, and they'll talk with them, they'll be on this like thing like, man, I can do this, I can do this, and they'll start seeing results of it.

They'll even see results of it, Jeffrey. And then they'll get together at these networking events. And then they'll come back and go, I'm not working hard enough.

And it's because feed off of the people we're hanging out with and stuff. And sometimes I'll work with clients and they'll go, well, I don't talk to people like that, every business owner I know is like that.

So I don't know what to do. I have a client who moved from North Carolina and moved to Tennessee. They were a realtor. They were killing it in North Carolina.[00:30:00] They moved to Tennessee, they moved, we built a vision, everything else, they got there, all of a sudden these things started rolling, leads were coming out of the blue, things are happening, unfolding, and everything else.

And then they went to a networking event. And they came out of there, and within a week, I talked to the person, and their leads, everything was starting to slow down, and the next week it was the same thing, and it finally, through our conversation, it came out, that at the networking event, all they talked about is the low inventory of houses, the interest rate rise, the this, the difficult sellers, everything else, and all of a sudden, now they instantly, without even knowing it, bought into that, Limitations of why the people in Tennessee or, you know, in that area were having a hard time selling real estate.

And that became their problem. Before they knew that, they were killing it.

Jeffrey Feldberg: Joey, you know what you're talking about, and for our listeners, science is only now beginning to understand this because what's going on in our brain, believe it or not, our brain, we have these neurons, we even have crystals in our brain, as [00:31:00] crazy as that sounds, these miniature crystals, but the neurons in our brain.

We want to mirror the other people around us. Why? Well, likely back in the day, we were in tribes and life wasn't as safe as it is today. If you weren't part of the tribe, if you weren't in a tribe, you were going to be dead. And so the last thing that you wanted to do was not be in the tribe. So you want to get along, you want to fit in with everyone else.

And so just like that four minute mile, Roger Bannister, before Roger Bannister. The four minute mile was impossible. Doctors said you would drop dead if you attempted it. Thankfully, Bannister didn't listen to that. He did it. And shortly afterwards, other people not only did it, they beat Bannister's record.

So think about that. In all of human history, Bannister was the first one that did the four minute mile. And then others shortly after, they broke that record. And so Joey, to what you're talking about, we are neurologically programmed to mirror other people around us, to get into the same sync or flow or wavelength.

And to your point, we have to be so careful. We have to curate very [00:32:00] deliberately who we're hanging around in our life. And Joey, I'll share a personal story with you and for all the listeners. When I started my company Embanet, an e learning company, offline joy, I shared with you, I had no idea what I was doing.

I had no business being in business. And thank goodness for that, because I didn't know what I was doing, because I was not following the industry norms. It's counterintuitive. The company became successful. Every one of our team members was equivalent to two, possibly three of our later competitors. And why was that?

We had no idea what we're doing. So we thought anything's possible. And that's exactly what happened. But if I would have gone to those industry events or those networking events, who's to say. Where that wouldn't have happened and where the success would not have come from. So I hear you. I hear you, Joey, loud and clear on what you're saying.

Joey Drolshagen: Everything you just mentioned is exactly... this conversation right there in that story, Jeffrey, like that, that was exactly it, you know, when you have computer [00:33:00] companies that are started in somebody's garage, they didn't go to and figure out the best ways of doing it and what the right way and wrong ways were or anything else, when they just took those actions into doing it, and they didn't know they were doing it the wrong way, which helped them to actually, just like with you, to achieve and grow bigger than your competition and stuff, because The wrong way of doing it is only based on conditioning anyways, on what somebody else experienced or thought they experienced, or, you know, so yeah, that's so dead on right there.

Jeffrey Feldberg: Enjoy further to what you're sharing. And I'll put this out there for you, for the community. My heart sinks every time I speak to a business owner and they say, well, Jeffrey, my business is worth just like the competitions. And I stopped the mid sentence. Stop. Stop right there. That is not the case. Your business is different.

Let's create a narrative. Let's show you how it's different. You have to start believing it as a business owner and then others like Roger Bannister, the four minute mile, they'll start believing with what you're saying. So Joey, what you're saying, and for our listeners, what Joey is sharing, as I like to say here, not all that often, it's not gold, it's platinum.[00:34:00]

Mindset is absolutely everything, but it's got to start with us, the founder, the entrepreneur, the business owner, the leader, wherever we are in the workforce or in our personal life, we have to start taking care of ourselves and creating an inner talk that not only we believe, but then we begin to exhibit and show to the rest of the world why that's the case.

Again, Joey, how

Joey Drolshagen: Absolutely. And that's one of the reasons why I do mastermind groups for real, there's mastermind groups for entrepreneurs, for business owners, just because it gives you that network of other people, like minded people that connect, you know, with what you said, Jeffrey, if you look at the bumblebee, based on the weight of a bumblebee and based on its wing size, it's impossible that it flies.

Jeffrey Feldberg: Sure.

Joey Drolshagen: It's impossible for it to fly. Everybody knows that. The science has proved it.

The only one who doesn't know it is the bumblebee.

Jeffrey Feldberg: Exactly.

Joey Drolshagen: like that, when you look at business owners, there's business owners in the worst markets there's ever been that have launched their business beyond what they were able to, ever [00:35:00] able to do.

And then when you look at other business owners who struggle, even in these boom times, that we've had.

The only difference is the belief in the conditioning within those people. You know, most likely it was people similar to you had that, unknowing of what you shouldn't do. So during a downtime, they took those actions and ended up achieving those launches.

Jeffrey Feldberg: Absolutely. And so, Joey, let me ask you this before we go into wrap up mode. We love here at Deep Wealth that every episode a listener can do one action, even a low hanging fruit before the next meeting or that phone call, whatever that next activity may be. What would be one action that they can do right now, even before we finish this conversation, they're off doing that, or as soon as we finish this conversation, okay, you know what?

I'm going to deliberately go and do this one action that Joey recommended. What would that be?

Joey Drolshagen: You know, like to talk two different areas if I could, but the first one is always get clarity around what you really want your business to look like. Forget all the boundaries, forget all the limitations, forget everything else. If there were [00:36:00] nothing, you had a clean sheet of paper, you created the world.

What would you love your business to be? And that's how big you have to get with it. You know, so many people when somebody does that, Jeffrey, I'll tell you right now, when somebody does that, I always have them look three years out. Because if we look six months, you know, where it's 90 day goals six months, one year, two year, three year, five year, 10 year, whatever, those keep us so closed in on what's possible because our current situation and circumstances get so big into those.

If we look out three years, five years, we can see a much wider perspective. So look out five years in your business. What would you absolutely love your business to look like? And start getting some clarity around that, what that looks like for you. 

Jeffrey Feldberg: Mm 

Joey Drolshagen: would be one area.

The other area I would say, which is, you know, you can play along with it or separate is start noticing what you're conditioning, start noticing what that chatter in your mind is telling you,

Because when you notice what it is, you can start doing something different.

You know, so we start [00:37:00] noticing if I'm telling you somebody went from 7. 5 million to 23 million within months in their real estate business or from 34, 000 to 250, 000 in wholesale and story after story, and you're thinking it's unrealistic, it'll never be possible for you.

So it's not buying into me, it's opening up for your own possibility.

And the next thing is, I think you're putting it in cliff notes, is anybody can reach out and schedule a 15 minute call with me to get on the phone. And I'll tell you, Jeffrey, it's welcome these people laugh, but if you think this is B. S.

Schedule a call to get on the phone and tell me that, maybe I can help you with something that would help get that more aligned to what you truly desire, or continue struggling and living the way you're living.

What I do isn't necessarily for those who need it, it's for those who want to experience something differently. And if you like that and you want that, schedule that call.

Jeffrey Feldberg: Interesting. Joey, my takeaway from what you're sharing, my own words, again, you can tell me, Jeffrey, you're way off base or you're on base. I'm going to simplify it. I, not to confuse [00:38:00] simple with simplicity, I don't want to oversimplify it. Really my takeaway is act as if. But more than that, you know, act as if you're successful, feel what it's like to be successful, see that in your mind's eye and get that clarity of what it feels like, where you're there, why you're there, how it's all moving along.

And then from there, that's when things begin to happen. And Joey, again, to what you're saying, you're so spot on. Because in those brain studies that were done with all of the different activities going on, they found the scientists, it takes 72 hours. So call it three days before the brain, you can call it magnetized or aligns with what you're seeking for.

And have you ever noticed for your listeners out there, Perhaps you've made a purchase. You know, I don't care if it's a gazillion dollar purchase or a 50 purchase. Let's suppose you bought a red sweater and now everywhere you look, you're seeing red sweaters. Well, do those red sweaters magically appear?

The universe just manifested them because you bought a red sweater or were they always there, but you never noticed them? And Joey, from what you're sharing, all these [00:39:00] strategies, again, it sounds like you're really lighting up our brains to look for, hey, this is the Quicker path, this is the effortless path that's going to bring you joy, success, fulfillment.

Jeffrey, go in this direction. And I just love all the insights that you're sharing. But Joey, let me ask you this. We need to begin to wrap things up. And I really have the privilege and honor, and I really mean that. Every guest, it's a tradition here on the Deep Wealth Podcast. I have the privilege and honor to ask this question.

So let me set this up for you. It's a fun one. When you think of the movie Back to the Future, you have that magical DeLorean car that will take you to any point in time. So the fun part, Joey, is tomorrow morning, you look outside your window, not only is the DeLorean car there, the door is open, it's waiting for you to hop on in, which you do, and you're now going to go back to any point in your life.

Joey, as a young child, a teenager, whatever point in time it would be, what would you tell your younger self in terms of life wisdom or life lessons or, hey Joey, do this but don't do that? What would that sound like?

Joey Drolshagen: You're right on track.

Jeffrey Feldberg: Love that. You are right on track. [00:40:00] You're exactly where you're supposed to be.

Joey Drolshagen: yeah. Follow your heart. Yep. 

Jeffrey Feldberg: You know, Joy,

As you're saying that, it just reminds me that so often. In the moment, we put a judgment on the situation. Oh, look, this happened. Life is against me. Look how negative or look how bad this is. Only me. This always happens to me.

And yet years later, when we look back, oh, thank goodness that happened. That was the best thing that ever happened to me because of that, A, B and C happened, which let me get to X, Y, and Z. And that's where I had my massive success. So it was interesting how same incident through a different lens, we use different words and perhaps another takeaway is, hey.

Don't judge a situation. Don't put words on it. It is what it is. This is exactly where I'm supposed to be. How do I make the most of it? What can I learn from it? How do I take the next step forward?

Joey Drolshagen: Yeah. And Jeffrey you know, one of the things I talk about a lot is the reality of our entire life is make believe, 

Jeffrey Feldberg: Sure. 

Joey Drolshagen: the reality of our life is based on our perceptions. So at any time, if we don't like what we're experiencing, we can shift our [00:41:00] perceptions and shift the reality of our life.

That's exactly in that what you just said. Yes.

Jeffrey Feldberg: Yeah, so powerful. And Joey, before we wrap things up, if someone has a question, they want to have that free 15 minute call that you're talking about. They want to ask different business questions, personal life questions. They want to take things to the next level, or hey, maybe even coach me, where's the best place online that someone can reach you?

Joey Drolshagen: Anybody can go to CoachWithJoey. com, C O A C H W I T H J O E Y. com, and schedule a 15 minute call. Now, I have so many of them available and such, so. You know, but yeah, I keep those available for that. And they're just conversations. It's not talking about program. It's not talking about what I do or what HR, none of that.

It's just really opening up that communication. one of the things I love about my life today, Jeffrey, is I build my business through having a servant's heart.

You know, so if I can serve, if I can help somebody, if I can clarify something for somebody, I love doing it. You don't have to become a client for me to do that.[00:42:00]

Jeffrey Feldberg: Sure, I've spoken like a true entrepreneur, I mean, after all, isn't that what business is all about? We solve other people's painful problems, we help enough people solve their problems, they get what they want, eventually, and in that order, we're able to achieve what we want. And on that note, it's a wonderful way to say congratulations, this is an official wrap, and as we love, absolutely love to say here at Deep Wealth, Joey, may you continue to thrive and prosper while staying healthy and safe.

Thank you so much.

Joey Drolshagen: Thank you very much. I appreciate this great conversation and God bless. 

Sharon S.: The Deep Wealth Experience was definitely a game-changer for me. 

Lyn M.: This course is one of the best investments you will ever make because you will get an ROI of a hundred times that. Anybody who doesn't go through it will lose millions. 

Kam H.: If you don't have time for this program, you'll never have time for a successful liquidity 

Sharon S.: It was the best value of any business course I've ever taken. The money was very well spent.

Lyn M.: Compared to when we first began, today I feel [00:43:00] better prepared, but in some respects, may be less prepared, not because of the course, but because the course brought to light so many things that I thought we were on top of that we need to fix. 

Kam H.: I 100% believe there's never a great time for a business owner to allocate extra hours into his or her week or day. So it's an investment that will yield results today. I thought I will reap the benefit of this program in three to five years down the road. But as soon as I stepped forward into the program, my mind changed immediately. 

Sharon S.: There was so much value in the experience that the time I invested paid back so much for the energy that was expended. 

Lyn M.: The Deep Wealth Experience compared to other programs is the top. What we learned is very practical. Sometimes you learn stuff that it's great to learn, but you never use it. The stuff we learned from Deep Wealth Experience, I believe it's going to benefit us a boatload.

Kam H.: I've done an executive MBA. I've [00:44:00] worked for billion-dollar companies before. I've worked for smaller companies before I started my business. I've been running my business successfully now for getting close to a decade. We're on a growth trajectory. Reflecting back on the Deep Wealth, I knew less than 10% what I know now, maybe close to 1% even. 

Sharon S.: Hands down the best program in which I've ever participated. And we've done a lot of different things over the years. We've been in other mastermind groups, gone to many seminars, workshops, conferences, retreats, read books. This was so different. I haven't had an experience that's anything close to this in all the years that we've been at this.

It's five-star, A-plus.

Kam H.: I would highly recommend it to any super busy business owner out there.

Deep Wealth is an accurate name for it. This program leads to deeper wealth and happier wealth, not just deeper wealth. I don't think there's a dollar value that could be associated with such an experience and knowledge that could be [00:45:00] applied today and forever. 

Jeffrey Feldberg: Are you leaving millions on the table? 

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